Design studio for financial institutions
Trust is critical to the future of financial markets. We design the materials that build it — pitch books, tear sheets, brand systems, and websites for funds that take presentation seriously.
What we do
Tear sheets, pitch books, DDQs, and quarterly reports designed to the standard your investors expect. When someone holds your materials, they should feel the same confidence you want them to feel about your fund.
Every engagement includes a complimentary website. Not a template — a considered, custom site that extends your brand identity into the digital space.
Typography, color, layout rules, and templates that ensure every piece of communication your firm produces looks like it came from the same hand. Consistency is credibility.
We document the transformation — before and after, process and rationale. Your case study becomes a tool for your own fundraising, showing prospective investors that you invest in how you present yourself.
"In a world where every fund has a Bloomberg terminal, the ones that stand apart are the ones that invest in how they present themselves."
— Julian Rodriguez, Founder
Our approach
Digital is efficient. It's also forgettable. An email gets archived. A PDF gets lost in a folder. But a pitch book that sits on a desk — that gets picked up again.
The firms we work with understand something fundamental: when you're asking someone to trust you with their capital, every detail matters. The weight of the paper. The precision of the typography. The way the binding opens.
These aren't aesthetic choices. They're trust signals.
From our clients
"They understood immediately that our materials needed to communicate the same discipline we bring to portfolio construction. The result was transformative."
Managing Partner
Multi-strategy hedge fund, NYC
"We went from sending PDFs that looked like everyone else's to having a complete brand system that our investors actually comment on. That never happened before."
Head of Investor Relations
Long/short equity fund, Greenwich
"The website alone was worth the engagement. But the pitch book is what closes meetings."
Founding Partner
Quantitative fund, Chicago
About
Julian Rodriguez has spent the better part of a decade working with financial institutions — from emerging managers raising their first fund to established firms managing billions — to develop the collateral that represents them to the world.
The work is rooted in a simple belief: in an industry built on trust, how you present yourself is not separate from how you perform. It is part of it.
Analog Luxury exists because the best funds deserve materials that match the quality of their thinking.
Every engagement starts with a conversation. No pitch, no pressure — just a discussion about your firm and what you need.